There are many benefits to using my freelance graphic design design services:
- Over 15 years experience in the design industry - more than many designers working for local design agencies in Northamptonshire.
- Experienced in a wide variety of design areas including: logo design, brochure and leaflet design, packaging design, exhibition panels.
- Lower overheads than a design agency - cost effective
- You speak directly to me, the designer, no talking to a middleman
- You are a big fish in a smaller pond. Every client is important to me. You can guarantee if you leave a message, or email, you will be called back as soon possible.
- Down to earth and easy to work with
- Straight talking - I will stick to your deadlines, I only believe in agreeing to deadlines that I know can be met. So if I promise your design visuals or artwork for a certain day then you can be confident I will deliver.
Take a look at my design portfolio or request a design quote to find out more.
Last year I was asked to design a new logo for In4systems, a company which creates property management software. The final logo design and stationery is shown below, but I would like to show the process I go through when design the logo.
As my previous post about the logo design process I asked In4systems some questions to find out the type of logo they were looking for. I then started looking at what their competitors logo designs looked like, which were generally fairly conservative. I began by sketching very loosely to generate ideas, try out shapes and designs. I felt it would be a good idea for the company to have a strap line or simple description line which encapsulates what the company does and so included this in the sketches. Once I was happy with some of the sketches I scanned them in.
I then began working up some of the logo designs, just in black and white at first so I could get a feel about how shapes and typography worked together without being distracted by colours.
Using the black and white logo designs that I felt were working the best I experimented with colour combinations and then presented these to the client.
The client made a few changes to their preferred design, the addition of shapes representing windows and a change of colour from orange to an additional shade of blue. The final designs are shown below
I was delighted just before Christmas to be invited by Computer Arts Projects Magazine to contribute an article with my views on logo design. My logo design article appears on the inside back cover “Last Word” in The Branding and logo edition of the magazine which was out in February.
It is an honour to be featured in one of my favourite design magazines.